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Why magazine websites still don't get it = Bussiness 2.0 My golden rule

Here's Business 2.0, which is supposed to be a "hi-tech magazine" - one would think they would know how to use the web.

Want to read 49 Golden Rules by 49 business leaders? You get 4 on the link page and 45 others on a pop-up which have one each.

The magazine wants you to click 49 times to read one paragraph each !!! Don't cry, it gets worse.

Where is the golden rule you might ask - it is Photoshopped on the photo !!!

You can't even select it as text !!!

Want to link to a specific one? You are out of luck - it's hidden in some javascript - the people at AOL-Time-Warner think that's too much; they want you to go to the link page and use the pop up every time.

A company with the market-cap of $80+ Billion should be able to do much better than that.

BUSINESS 2.0: My golden rule - Nov. 28, 2005: "49 leaders, from Buffett to Spitzer, share their secrets to success."
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